Spatial - In an effort to understand customers and events better, an important piece of the equation has been to understand when things happen (e.g. time of day, day of week, etc.).
With the growing emergence of location (spatial) data, we have the opportunity - and the need - to significantly deepen our understanding of customers and events by focusing not only on when things happen, but where they happen (e.g. what interactions occur at what location).
The availability of location data will continue to rapidly expand as technology (POS, RFid, GPS, ATM's, etc.) provides increasing opportunities for businesses to capture the "where" behavior and interactions of its customers.
With the increasing availability and storage of this "where" data, we face more and more challenges on how we manage, query and visualize location data.
The companies that can master this data will be the ones that master the future.
Traditional Geographic Information Systems (GIS) tools, which typically remain specialist tools, have dominated this space, until now.
vizbybis2's, state-of-the-art, advanced data visualization software brings a new paradigm to the world of Business Intelligence by using its spatial Super Graphics to bring the power of GIS-capabilities to the users of data stored in the ever-growing number of spatial enterprise warehouses.
Learn more about BIS2 Spatial XChange which provides geospatial data so that your data warehouse can become a complete repository for valuable visualization analysis.
For more information contact us.